Your Local Club Has a Fresh New Look

ADVERTISING

We’re excited to share that Your Local Club, the consumer-facing brand of ClubsNSW, has officially launched a refreshed new logo.

This update is part of our ongoing rebrand project designed to reflect the evolution of our industry and the communities we serve.

The new look was first revealed at the 2025 ClubsNSW Conference & AGM, and draws inspiration from the diversity of our club industry. Featuring coastal blues and outback-inspired hues, the design includes a distinctive dot motif symbolising member clubs, their communities, and the millions of patrons who walk through club doors every year.

Want to discover the story behind our new brand? Check it out here.

To celebrate the launch, we’ve rolled out a 15-second Magic Moments ad — “Where Christmas Belongs” — across digital platforms, YouTube, BVOD and SVOD until 20 December 2025. This campaign highlights local clubs as the perfect destination for festive celebrations.

You can watch the ad below, and we encourage you to share across your own social channels!

We’re here to help clubs update any physical or digital assets featuring the old logo. Start by auditing your materials and download the new logo files here.

If you’re unsure about any designs, reach out to the ClubsNSW Marketing Team at [email protected] or call ClubASSIST on 1300 730 001.