Helping Hands: A New Way for Clubs to Strengthen Local Communities

Helping Hands is changing that.

With Helping Hands, clubs can turn local impact into national inspiration — backing charities through storytelling that drives real change.

Broadcast weekly across the Nine Network, Foxtel and major streaming platforms, Helping Hands is the only national TV, online and education series dedicated to social good. It shines a spotlight on everyday Australians and organisations making a difference, giving them a platform to tell their story and inspiring others to get involved.

Each episode features a 10-minute social documentary and a powerful six-to-eight-minute panel discussion with thought leaders, charity representatives and advocates. These are then shared across social media, featured on the Helping Hands website, and turned into curriculum aligned education modules distributed to over 6000 Australian schools.

The program delivers three levels of impact:

• Immediate through national television exposure
• Short term via sustained online and social media engagement
• Generational through educational resources shaping the next generation.

For clubs, this is an opportunity to lead the way in community storytelling, backing the charities they already support and giving them a national platform. 

Clubs can choose to support two, four or six episodes as Bronze, Silver or Gold Partners, with optional education resource add-ons. Each package offers extensive media value, with up to 6.2x return on investment in equivalent media exposure.

Recent partners like Campsie RSL have seen strong results, with local stories reaching tens of thousands and additional earned media through major outlets.

Supporting Helping Hands is not just about exposure, it is about legacy. It is about turning your club’s community investments into national conversations and long-term change.

To find out more, click here.